Exhibit 4-3
SUCCESSFUL VISION INGREDIENTS

• Involve Key Players
• Avoid Political Sand Traps
• Develop Early Consensus on What the Vision Means
• Address a Shared Threat or Opportunity
• Establish Top-Down Support
• Resist the "Add-On" Temptation
• Ensure Value Consistency
• Vision and Revision
• Sense the Appropriate Timing
• Generate Energy and Enthusiasm
• Start With a Small-Scale Demonstration
• Expect the Unexpected

SOURCE: Adapted with permission from the HEALTHCARE FORUM LEADERSHIP CENTER. Original source: Healthier Communities Action Kit: A Guide For Leaders Embracing Change. San Francisco, CA. (April 1993), pp. 120-123.